Thinking we’re not creative enough

Many of us think we're not creative. 

At all. 

Perhaps it's more that we don't feel 'creative enough' to respond in the ways we need to today. 

We all have creative potential in us, but the cry of doubt, ‘I’m not creative’ is enough to make an idea run and hide! 

If we could be a little more creative than we are... if we could achieve a lift in our creative capability, we could tap into the clever solutions we’re truly capable of.

There’s little evidence that brainstorming produces more or better ideas. Group brainstorming in particular is a waste of time. 

So what do we do instead?


Focus on shifting your thinking to be:

🔶 CONFIDENT - From ‘I’m not creative’ to ‘I can be creative’

🔶CLEVER - ‘I can generate creative options’

🔶COMMERCIAL - ‘I can put these ideas into practice’

We have ongoing needs to generate ideas. solve problems and make decisions in more creative ways. 

And being confident, clever and commercial is a great path to take.