Keynoting Speaker 






CPA Congress 2019 

 October 2019 








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The Problem with our Pursuit for Perfection and the Life-Changing Practice of Good Enough’



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Conference Keynotes 

Board and Executive Briefings

Facilitated Workshops and Experiences





Conference Opening Keynote


Give delegates

the techniques

to deal with

'conference overload' 



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Comprehensive 2 day program runs next:




December 3 & 4, 2019



March 2 & 3, 2020

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 It's not 'drawing'...



with Lynne Cazaly
using The Visual Mojo Method
1 day practical workshop for your team
Build this powerful, influential skill to help make sense of change, communicate clearly and engage people in the most challenging situations

Tickets via Eventbrite

AUCKLAND - November 21

MELBOURNE - January 17 

or... contact Lynne to arrange a workshop at your workplace 





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    Entries in lean (7)


    The waste of misdirected effort 

    Imagine working on a task or project and later finding that much of what you’ve done isn’t needed, that you'd kept heading down a path that wasn't necessary.

    I noticed a colleague working on a project recently, spending hours and days preparing and producing some work and ... it’s not needed. It was never needed. They estimated they'd spent a week of time, at a minimum - all of it not needed.

    Time could have been better directed towards more valuable activities.

    We make many decisions every day about what we’re doing; I doubt we’re truly thinking about what’s the best use of our time. We get caught up in activities and tasks that we spend way too much time on - disproportionate to their value or their return to us or others.

    The 'sunk cost fallacy' drags us in and we don’t want to turn around and head back out because we wrongly believe we need to stay the course and keep on down this path. But we don’t have to.

    It’s never too late to call time on something that’s not right or not valuable or not worth it. No matter how far you’re along the 'wrong' path.

    Be willing to call ‘stop’ or ‘time’ or say ‘hang on a moment; can we pause here?’ and then shift to the more valuable path.


    Determine the minimum effective dose 

    What’s the least you could do, the least that’s required?

    Some people think the world is going to ruin, that quality will drop if we don’t do our bestest of the very best of the best on every single thing we work on.

    Oh sure, high quality and attention to detail matters, but not on everything! Keep quality for the things that really matter.

    The whole minimum viable product (MVP) strategy is an example of doing just enough of the valuable stuff for a product or service to get it ready to put it out there.

    So what’s the least you need to put in? Do that and then test or validate it.

    Oh, and there’s the minimum effective dose strategy too. Medicos and pharmaceuticos know about identifying what’s the minimum amount of a drug or treatment that will ‘do the job’. (There’s the ‘do no harm’ mantra in there too.)

    Let's play the same game. Stop doing harm to your self, your mind (and others) thinking you need a maximum dose of something (or everything) ... or that more will make it better.

    Your good enough is likely good enough. Go test and validate it sooner than you think you can, to see how good enough it really is. That’s a minimum effective strategy that will bring some mega results.


    The best selling exhibition in town

    In a busy workplace it can be tough to get people to listen and tune in to your change message, your key message or any of your messages!

    How do you get people to listen to and understand what your team is working on? How do you get them to sign up, buy in and want to be a part of it?

    Watch my short sketch video this week and you'll see how a clever project team got people to come along to their best selling 'exhibition'.

    What important thing are you working on?

    What will you do to make the people you work with want to tune in to it?

    Download the video here

    How do you build products people will want?


    What's that? Nine out of ten products are failing?

    What are we doing - and how could we be doing it better?

    Ash Maurya of Spark 59 shares some brilliant principles about building the right products and features that people will want. This applies to services, products … and whatever else you've got on offer.

    This week's sketch video blog helps you find the way to build what people will want, use and buy. 

    How to build features people want

    - Lynne Cazaly

    from Lynne Cazaly on Vimeo.



    Some sooner is better than all later






     As a child I remember when my mother Shirley (who just turned 80 last week!) would whip up a tasty cake on a Saturday afternoon.

    The ingredients would come out and then one by one they'd go into the mixing bowl. After the 'mix' and the 'pour' into the cake tin, the bowl and the beaters were mine… all mine! <evil laugh>

    Tasty cake mixture that hadn't seen the oven yet! Some cakes mixture leftovers were tastier than others but it was a hint of the saying 'some sooner is better than all later.' Sure, I would have a little of the cake once it was cooked, but there was always that test or taste of what was to come, with some baking time.  

    It's the same with projects, ideas you're working on and pieces of work on your 'to do' list. 

    Get it out there so people can have a taste of some of it sooner, rather than waiting and giving them the whole finished thing later ... which they may not like the taste of. Gone! All that time working on something that wasn't to their taste. 

    Software developers and other types of technology workers use this approach often. They deliver smaller working pieces of their projects quickly so that people can test them out and give feedback. Changes are made and the next working version or piece is tested and delivered.

    The Lean Startup movement sees it as a 'minimum viable product'. 

    Quality gets built in. Overall delivery to market will be quicker and you'll stay more competitive. And there is the 'buzz' of getting something shipped that helps motivate and inspire us to action… and then more action.

    Ok … so what have you got sitting there on your list or the 'not quite done' project file that could be put out there now? Today. As it is.

    Give people a taste of it now. Ask and listen to feedback. Make improvements. And then keep that conversation going about what they want and how they'd like it. Mmmm tasty. Yum!  


    PS. That visual up there of my mum's cake, that's your free hand drawn icon this issue. I'll quickly sketch an image of a cake to represent key concepts like: celebration, anniversary, birthday (of course), reward, end of project, years or duration (number of candles). An oval shape for the top, lines down the side, through the middle for the layers, and some thicker lines for candles with little lines for candle flames.