Thinking we’re not creative enough

Many of us think we're not creative. 

At all. 

Perhaps it's more that we don't feel 'creative enough' to respond in the ways we need to today. 

We all have creative potential in us, but the cry of doubt, ‘I’m not creative’ is enough to make an idea run and hide! 

If we could be a little more creative than we are... if we could achieve a lift in our creative capability, we could tap into the clever solutions we’re truly capable of.

There’s little evidence that brainstorming produces more or better ideas. Group brainstorming in particular is a waste of time. 

So what do we do instead?


Focus on shifting your thinking to be:

🔶 CONFIDENT - From ‘I’m not creative’ to ‘I can be creative’

🔶CLEVER - ‘I can generate creative options’

🔶COMMERCIAL - ‘I can put these ideas into practice’

We have ongoing needs to generate ideas. solve problems and make decisions in more creative ways. 

And being confident, clever and commercial is a great path to take. 

A little more creativity please

You can see I’m a fan of regularly applying the skills of creativity: in thinking, writing and idea generation. 

The World Economic Forum said the top 3 skills we’d need by 2020 would be
- Complex Problem Solving
- Critical Thinking
- Creativity.

In their updated skills list for 2025, creativity features in half of the top 10 skills, in one form or another. 

And here we are… in a world where we’ve been adapting to a global pandemic, working from home, leading remotely, changing business practices, generating new products, serving customers in new ways and ... keeping it together!

Sir Ken Robinson said “...we don't grow into creativity, we grow out of it. Or rather, we get educated out if it.”

It’s worth putting some of that creativity back in, and learning to be even just a little more creative! 

We need creativity now and for our future and it's worth asking for a little more creativity please, and being able to deliver a little more creativity. 

Time and space for a laugh

Have a favourite comedian? One you know you can watch or listen to, loving their style of humour ... and you’ll always get a laugh?

Brian Regan cracks me up 🤣! His physical humour and his stories, I love them. (‘Man on the Moon’ and ‘Me Monsters’ are highlights).

It’s a personal choice though, isn’t it... about what makes us laugh. 

As we continue through tough times the world over, it’s good to know what gives you a laugh when you need it. 

...To know what you can do for yourself to lift or change your mood; and laughter can do that for us. 

We’re less stressed and more productive when we laugh and there are plenty more glorious benefits, so says Betty-Anne Heggie in Harvard Business Review’s ‘The benefits of laughing at the office.’

Even when the office is at home, it’s worth inviting and welcoming laughter at work. 

In meetings, workshops and when groups and teams come together online or face to face, it’s absolutely worth bringing a laugh to the work environment when you can. 

Work out what makes you laugh. And then enjoy more of it. 

😃So... how do you get a laugh? Comedy? Something else? 

When flowers are a better way of working

Some days during these pandemic times are better than others. We may feel better and brighter on some days or feel more rested and hopeful. 

Some days though .... Urgh! 

It can help to look for a better way of working. Something that’s more: 
- Productive
- Creative
- Effective 
- Collaborative. 

Here’s a better way of working I’ve used through some of the many weeks in lockdown in Melbourne, Australia. 

It’s a vase ... with some flowers in it. 

Over recent weeks I’ve bought a bunch of flowers for my desk; a cheap and cheerful bunch of coloured blooms!

It’s a little luxury, and I’m getting an enormous benefit from them. 

I look at them, the intricate design, the beauty of nature. I meditate on them, gaze at them and think and write and breathe them in. 

This is a better way of working, for me. 

They’ve made my office space a better place to be. 

There’s no dog at my feet or cat on my keyboard but there are pretty blooms to enjoy when indoors is a work space and a living space in a time of lockdown. 

Adapting to hybrid

A Harvard Business Review article ‘How to manage a hybrid team’ reports on what we’re seeing and experiencing: “your team members are likely contending with vastly different situations.”

Beyond just their locations of work, many are adapting to changing situations at home or the office and the more permanent distribution of team members across locations. 

This is the hybrid workforce. HBR suggests we ask: 

➡️ “What is the experience my employees are having at work, and how can I empower them to do the best they can?”

▶️ “What protocols can you put in place to ensure that the employees in the office are in sync with those working from home?”

Given people in your team might be located in different places but still need to be brought together - in meetings and workshops - how will you build empowerment and keep things in sync? 

Tips include : 
- beware of an ‘us vs them’ situation 
- be clear, inclusive and flexible
- know it’s not easy and will take some adjustment for all parties. 

For those who are new to this, be open to learning and experimenting, knowing that perfection isn’t possible, but progress certainly is.