Work that works

So says PepsiCo with their new flexible working model, ‘work that works’... in this article

80,000 staff will never work a standard 9-5 working week again. 

“Instead, the business has empowered its managers to determine which of their team members are needed in the office and when, and what work can be completed remotely, on a project-by-project basis.”

Wow! It’s pretty big isn’t it. And yes, plenty of companies have been working like this for awhile (some for years) but for most leaders, this is new. 

This strategy has been 8 months in the planning and is rolling out across 200 locations. 

2.5 days in the office and it’s now all about ‘outputs’. 

Leaders will need to step up to higher levels of communication, engagement … and leadership! 

Good for employees? Yes, and PepsiCo says hybrid working is good for business too. 

As each company expresses publicly its hybrid strategy - or its ‘forever work from home’ strategy (hello Atlassian Twitter  Facebook  Unilever  Spotify  Square Microsoft Slack Google … and many more) - the competition for talent increases. And this could be some of the talent that’s currently working for you, with you. 

Don’t be complacent. What’s your ‘work that works’ strategy, PesioCo-style? 

The wars of talent and control

It will become more and more visible ... organisations and leaders who talk flexibility and agility but the reality is still command and control. 

As employees return to the office - or not - the power dynamic is shifting on topics like flexibility and engagement. 

Questions come to mind like: 

➡️ If a company needs particular skills, does it matter where those skills live? 

➡️ Can people work remotely? All the time? 

➡️ Why should people come into the office? What will the true benefit be to them if they do? 

➡️ If people don’t get the flexibility they’re seeking, who else is offering it?

There is an equaling of the balance or see-saw occurring. 

From times when the organisation and its leaders had the power and control, now, towards times when people who have a greater freedom of choice in front of them are exercising that choice. 

Why should people work with your organisation? Or with you as a leader? 

This article from Newsweek by Yuri Kruman, explores the topic more.

What would you ‘go in’ to an office for

Beware the big effort for a dull return. 

It’s happening. 

There’s the call that ‘everyone needs to be in the office for this’, or ‘we need all hands’ or ‘it’s worthy of face-to-face’.

And everyone makes the effort but it ends up having a dull, disengaging, “could have been a zoom or teams meeting, could have been an email, could have been a link, could have been a PDF” feeling about it. 

We will need to be more discerning about the ‘moments that matter’. 

When do we truly need to be face to face and why? What will we make, do or happen that will reap the benefit of the effort? 

Beware promising great things with everyone on-site, but reverting to bad meeting cultures, boring presentations and events that could have remained virtual. 

This Fast Company article by Ashley Goldsmith has 5 tips to plan a return to an office. 

One of those tips is ‘Establish moments that matter.’  

Work out when it’s valuable, impactful and necessary for people to be face to face - and then reward them with brilliant experiences when they do. 

Or they’ll be even less likely to take the next call for ‘all in’ seriously. 

What would you ‘go in’ to an office for? 

I’ll work from under a palm tree, thanks. You?

That would be my ‘workcation’- somewhere where I could see the water, feel the sun, watch some boats sail by and paddle and splash in the sea. 

What about you? What’s your dreamy work location, because it could become one of those standard job perks that are today... standard, for many. 

Beyond the opportunity to ‘forever work from home’ that some of the big tech companies announced in recent months, Google is now up for the month-long remote-work-from-anywhere perk. 

This article in CNBC’s Global Traveller by Monica Pitrelli shows how the competitive advantage of employee flexibility is growing. 

I was pleased to provide some comment for the article. 

Imagine holidaying. Working. Then holidaying some more. Or enjoying the local cuisine and sights at night after remote work during the day. 

Or remote all night, party all day 😱

It could be just the holiday extender we need when borders open more, and our travel dreams move closer to reality. 

The lines are further blurring between here and there, this cocktail and that zoom meeting. 

Hello Hybrid - ebook

As many workplaces experience more hybrid ways of working - some people are here, some there, some on site, some working from home - the challenges of engaging and leading in this environment can be tricky. 

We don’t want the worst of online and face-to-face combining to create an awkward, disengaging and excluding hybrid world. 

No, let’s bring the best of both face-to-face and online together to create this new world of hybrid. 

Sadly, it’s easy for us - thanks to our biases - to forget or exclude people. And even more so in a hybrid world. 

Our Proximity Bias draws us to those who are nearer and more visible. 

And the complexities of building psychological safety are many. 

It’s a bit of a juggle to lead multiple people in multiple places. And it’s not static: it changes day by day, week by week!

How do you better lead a team to collaborate, plan, meet and work well together? 


‘HELLO HYBRID’ is a 40-page ebook - based on my keynote presentation and workshop of the same name - and includes 12 practical techniques to consider and apply. 

Get it here